Malinga ndi malipoti, mkulu wa zachuma ku BMW, Nicolas Peter, adanena kuti pamene chuma cha padziko lonse chikuyenda bwino, BMW ikuyembekeza kubwezeretsanso malire ogwiritsira ntchito miliri isanayambe, koma ndalama zambiri zamagalimoto amagetsi zimatanthauza kuti kampaniyo iyenera kufewetsa chitsanzo chake .

Peter adati chifukwa cha njira zaposachedwa kwambiri zotsekera miliri, kuchuluka kwamakampani kutsika. Koma anawonjezera kuti: "Ngati zochitika za tsiku ndi tsiku ziyamba kuyambiranso pambuyo pa mwezi wa February, ntchito yathu ya kotala yoyamba iyenera kukhala yokwanira."

Kuwongolera kwa msika, mgwirizano wa Brexit pakati pa UK ndi European Union, ndi dongosolo la BMW lokulitsa gawo la mabizinesi ake olowa nawo ku China kuchoka pa 50% mpaka 75% mu 2022 zonse zithandizira BMW kukwaniritsa cholinga chake chogwirira ntchito, chomwe ndi Kuyambira 8% mpaka 10%.

Peter adanena poyankhulana ku likulu la BMW ku Munich kuti: "Sitikukambirana za tsogolo lakutali. Ichi ndi cholinga chathu chachifupi pambuyo pofufuza mwadongosolo." BMW ilengeza za phindu la 2021 mu Marichi. Phindu la BMW mu 2020 liyenera kukhala pakati pa 2% ndi 3%.

Peter adati monga msika waukulu wa magalimoto padziko lonse lapansi, malonda a magalimoto apamwamba ku China akwera kwambiri, zomwe zikupereka chithandizo chofunikira kubizinesi ya BMW. Kuphatikiza apo, kuchira kwa msika waku China kwalimbikitsanso magwiridwe antchito a Daimler ndi Volkswagen.

Kusintha kwazomwe zimapangidwira kuchokera ku petulo ndi mitundu ya dizilo kupita ku magalimoto amagetsi kuti zigwirizane ndi miyezo ya ku China ndi ku Europe komanso kupikisana ndi Tesla kumafuna ndalama zambiri. Uku ndikuphatikizanso kwa PSA ndi FCA kukhala kampani yachinayi yayikulu padziko lonse lapansi ya Stellatis Chimodzi mwazinthu zoyendetsa.

Pomwe opanga ma automaker amaika ndalama muukadaulo wamagetsi komanso odziyendetsa okha, akuyembekezeka kuti msika ubweretsa kuphatikiza kwina. Koma Peter adati BMW ili ndi kuthekera komaliza kusinthaku palokha. Iye anati: “Ndife otsimikiza kuti tingathe kuchita zimenezi tokha.

Peter adati, koma mtengo wa chitukuko cha magalimoto amagetsi ndi okwera kwambiri, ndipo malonda ake pakali pano amawerengera gawo laling'ono la malonda onse, kotero kwa BMW, phindu lachitsanzoli ndilochepa. Iye anati: "Choncho ndalama ndizofunikira kwambiri. Tiyenera kukwaniritsa mlingo wina wamtengo wapatali kudzera m'njira zosiyanasiyana, makamaka m'maselo ndi mabatire."

Choncho, BMW ikuyamba kukonza ndondomeko yake yachitsanzo, kuchepetsa mitundu ya injini ndi zosankha zamagalimoto osiyanasiyana, kuchotsa ntchito zomwe sizimagwiritsidwa ntchito kawirikawiri ndi eni galimoto, ndikusintha mozama pulogalamuyo kuti iganizire njira zosavuta komanso zogwira mtima zomangira magalimoto. Mu 2020, kugulitsa magalimoto amagetsi a BMW padziko lonse lapansi kudzakwera ndi 31.8% pachaka. Kampaniyo idati ikukonzekera kuchulukitsa kawiri kugulitsa kwa magalimoto opanda magetsi mkati mwa chaka chino.

M'mbuyomu, BMW inkawona ma automaker ena aku Germany ngati opikisana nawo, koma Peter adati tsopano BMW ikufuna kudzoza kwambiri kuchokera kumakampani aku San Francisco ndi makampani aku China monga Weilai omwe amayang'ana kwambiri kulumikizana kwa magalimoto ndi madalaivala. Ananenanso kuti kafukufukuyu adawonetsa kuti magawo awiri mwa atatu a ogula aku China adanena kuti ngati ali ndi chidziwitso chabwino cha digito, amagula zinthu zina ndi zinthu zina. Petro anati: “Izi ndi nkhani zofunika kuziganizira.